Meet Our Founder
Chen Saban
Chen Saban isn’t just a leader — he is a global business strategist, serial entrepreneur, and international partner with a mission to empower businesses worldwide. With over 30 years of experience, Chen has transformed the e-commerce, logistics, and technology landscapes, driving innovation across Israel, the USA, China, Hong Kong, and Thailand.
COMMUNITY DISTRIBUTION
Chen got strong sense of dedication through his consistent contributions to the betterment of his community.
Chen’s entrepreneurial journey began at just 13 years old in 1993, when he founded his first business — which grew into a successful company still operating today under his former partner. In 2000, he began working with Essential Reality, Inc. in the USA, his first experience in a technology startup, which sparked his passion for innovation. Since then, he has invested in, advised, and supported numerous startups globally.
As an Alibaba Global Partner and Business Developer for Israel, Chen has played a key role in helping Israeli exporters sell online and expand globally while also advising Alibaba on improving its platform and logistics operations — both in Isra